You can practice these tips to get more customer reviews and improve your online ratings:

1.     Use multiple review sites

Make it easier for consumers to leave reviews about your products or services by having a business listing on different third-party review sites such as Yelp, Google My Business, Facebook, BBB, or Amazon. The more review sites your business is on, the easier it is for consumers to find your business and leave reviews.

2.     Comply with the guidelines

Review sites have different policies and guidelines which are designed to prevent fake reviews. Yelp, for instance, imposes strict rules for businesses that request reviews from customers. They use filters to remove dishonest reviews. Google also won’t hesitate to get rid of reviews that they feel violate their guidelines. To be safe, make sure to review and comply with the policies.

3.     Optimize your content

Customize any platform where customers can leave reviews—your website, blog, social networks, and review sites. Add website badges so that consumers can easily find any preferred review sites where they can read or leave their reviews. Make your content mobile-friendly so users can easily perform product searches on their phones.

4.     Ask for reviews

Send review requests at the most ideal phase in a customer’s journey to achieve optimal results. Ideally, you should ask for reviews after positive moments in the sales funnel such as when consumers repurchase your products, tag you on social media, make a referral, or browse new products or services on your website. These are a few of the signs that you need to watch out for as they signify that a customer is satisfied enough to leave a positive review.

5.     Use a review management platform

A review management platform is an easy-to-use tool for generating, monitoring, and responding to reviews all in one place. This platform makes getting reviews for your business easier and gives you more control of what reviews actually get posted online.

6.     Provide incentives

Sometimes, all you have to do to acquire glowing customer reviews is to ask. Still, consumers who are often pressed for time might need a little encouragement. To motivate your customers to leave a review, whether good or bad, you can offer them incentives such as coupon codes, gift cards, and discounts.

Getting Started

Businesses can use a diverse range of techniques to encourage customers to leave reviews—from optimizing your presence on review sites to using a review management platform, and by providing attractive incentives.

Visit to learn about a review management platform that can help you get even more glowing customer reviews for your business.