Trust and confidence in your brand are what attract customers and earn their loyalty. The best way to develop trust and confidence is by providing high-quality products and services that satisfy your customers’ needs. But even if you do have these, convincing potential customers to try them out can be very challenging. This is where Google reviews become beneficial.

Google reviews give your business a credibility boost that helps build your reputation. Consumers don’t see them as hard-selling tactics of businesses but as honest feedback from existing customers. Even Google favors websites that have a lot of good reviews and thus provides their sites higher rankings.

So, how do you go about getting reviews from your customers? Here, we enumerate the steps on how to get the link to Google reviews.

How To Get the Link To Google Reviews

Your Google Review link is a unique URL that customers click to rate your business and leave their reviews on. This link can easily be generated on your Google My Business dashboard. Follow these steps to get a Google review link that you can share with your customers:

  1. Sign in to your Google My Business account.
  1. Click “Home” on the left menu.
  1. Look for the “Get more reviews” card.
  1. Copy your short URL.

There are two other ways to get your review link: through Google Search or by using the PlaceID Generator. Here are the steps to get your review link using these alternative ways:

Through Google Search

  1. Sign in with your Google account.
  1. Search for your business on Chrome.
  1. Click on the “Write Review” button. It should be on the right of your search results.
  1. Go to the address bar, and copy the URL.

Through PlaceID Generator

  1. Go to Google Maps.
  1. Enter your business name in the location field.
  1. Scroll through the dropdown list, and click on your business name.
  1. Copy your PlaceID that appears in the popover.
  1. Paste your PlaceID at the end of this link https://search.google.com/local/writereview?placeid=

Whichever method you use, make sure you verify your business first. Otherwise, it won’t appear on Search, Maps, and other Google services.

Strategic Locations to Place Your Google Review Link

Now that you have a link for Google reviews, the next step is to figure out where best to place this link. Here are the best avenues for spreading the news and collecting reviews:

On Your Website. Find a strategic location on your website where you can place a review button. This can be on your footer, sidebar, or a separate webpage. You can also use a floating button for this.

Through Emails. Include a review link in your email signature. You can anchor the link to a simple call to action phrase such as “Share Your Feedback.”

Through Text Messages. Post-purchase, send a message to your customer, thanking them for their patronage and asking them to share their feedback on Google. Use the short URL for this purpose, not the PlaceID.

QR Code. Generate a QR code for your review link. Place the code on your brochures, posters, or menus.

Generate More Positive Reviews

While placing your Google My Business review link on strategic locations increases the chances of getting more reviews, you must be more proactive to maximize its use. Reviews911 can help you generate more positive reviews through their review management platform. They are highly familiar with Google reviews so they can ensure that you don’t violate any of the policies. Reviews911 platform can also monitor reviews so you can immediately respond to them and enhance customer engagement. They are equipped with the tools needed to reach out to a wide customer base.

Creating a Google review link is the easy part. To get positive reviews that can increase your credibility and improve your brand image, you’d need all the help you can get.